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Tag Archives: Tracking Software

EchoMetrix Settles FTC Complaint Over Disclosure of Children’s Information to Marketers

Posted in Online Advertising

The Federal Trade Commission (FTC) has reached a settlement with EchoMetrix over charges that it failed to inform parents that information it was collecting about their children would be disclosed to third-party marketers.  The company’s website says that EchoMetrix is a publicly traded systems development company that “understands and interprets content on the digital web.”… Continue Reading

Your mother was right: the FTC confirms you don’t get a second chance to make a first impression

Posted in Legislation

Written by Cynthia and Michele So you thought that if you made “full disclosure” in your online agreements with customers, you’d be OK — well, it’s time to think again. The FTC recently confirmed in In re Sears Holdings Management Corp that even full disclosure of company practices in an end user license agreement (“EULA”)… Continue Reading